Solvent-based polyurethane coatings have excellent adhesion and when used as a base coat over asphalt, EPDM, TPO or PVC, it eliminates the need for a primer. The resulting savings on labor and material more than offsets the higher cost of the product. When top coated with silicone, it gives you the best of both worlds. It's also an excellent gutter and RV coating.
Starting a new build (1 1/2 basement walkout), all 2x6 exterior walls w/ brick veneer in CZ3. Above grade, would like to do spray foam in 2x6 walls, 1/2" or 1" of rigid foam board on the exterior, and a 1" air gap. Will this require a house wrap or can I do w/o the rigid foam and go with a housewrap? Also, any recommendations about insulation strategies for the finished basement. Thanks!

What Stores Sell Spray Foam

The local foam installer that I used here in Hilton Head told me he looked for some peeling back of the foam. This was ensuring that it was at the perfect temperature which helped them maximize their yield (profit). I have open cell foam and it pulled away a little, and did so immediately (within minutes). They went back after they were done to any spots that pulled away too much and filled them with the touch up kit; they were looking for the top edge to roll just a little bit. 

Yes, you're right that all of the problems mentioned above are related to the installer. I didn't try to hide that and even used the word 'installer' in two of the four headings. I can see how you'd think that the title is misleading, but in the end you can't separate spray foam insulation from its installation. Some people have the mistaken impression that if you get spray foam in your house, your home will outperform all others. My point here is that that's not true.

Spray foam comes in two flavors, open cell and closed cell, and provides both parts of the building envelope - the insulation and the air barrier. The building envelope should completely surround the conditioned space, and the insulation needs to be in contact with the air barrier. Since spray foam is both insulation and air barrier, proper alignment of insulation and air barrier is guaranteed.
Spray foam insulation helps lower utility costs because it blocks heat and cold from the outdoors. Recent studies by the U.S. Department of Energy state that around 40 percent of all energy is lost through poor insulation. Spray foam insulation is able to insulate homes at least 50 percent more than traditional insulation products. Spray foam insulation can also provide protection against moisture, which otherwise leads to the unwanted development of mold and mildew. And it can also be used for noise reduction as well. In fact, spray foam is good for homes and buildings in which outdoor noise can be a distraction.
Acrylic coatings are typically applied in two coats, with the second running perpendicular to the first. 1 gallon per 100 square feet is a good estimate for these coatings, as they do not need to be applied nearly as thick as many other coatings. These coatings can be sprayed or roll-applied. Acrylic coatings generally require a re-coat within 2-3 years of application.

Spray Foam Roof Insulation